| Position: Marketing
Coordinator Summary of Position:
- Under the general and direct supervision of the
Administrator and the Director of Marketing.
- Develop and implement plans to increase the daily census
and retain current membership
Responsibilities:
- Must have Sales personality to conduct cold calls within
an inner city environment.
- Continuously market to ensure that a minimum of 20
eligible persons enroll in the program per month in each
facility.
- Schedule a minimum of 4 lunches per month to inspire
interest in the program. Meet with community groups,
potential referral sources, and individuals to explain the
program.
- Have knowledge of the available program slots and days
of availability for additional members in the facility.
- Have a clear understanding of the program and the
medical population served.
- Understand the needs of the elderly and their interest.
- Develop a concise marketing pitch and review with the
Administrator prior to use.
- Conduct follow-up phone calls to potential and new
members to ensure optimum program utilization.
- Determine participant eligibility through positive
feedback from Administrators.
- Upon determination of eligibility, obtain a complete
physical, and conduct the home assessment.
- Submit all documentation to the Administrator to
determine program start date.
- Make a commitment to cooperative performance to attain
care, organization and programmatic objectives which may
entail performing duties not included in this job
description.
Qualifications:
- High School graduate or equivalent, in order to have
mature reasoning ability required.
- Must have superficial knowledge of the reasons for
client care as provided.
- Must possess a basic proficiency in English, spelling
and math.
- Must be able to pay attention to details.
- Must have reliable transportation.
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